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Internationalizing Firms: International Strategy, Trends and Challenges

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Description

Publication Date: 06 November 2019

This book explores emerging trends in internationalization, analyzing the processes and steps that firms take when entering new markets. This timely contribution highlights the need for a deeper understanding of today's internationalization process, critiquing existing literature and instead proposing a new paradigm based on a re-interpretation of the Resource-based View (RBV). Analysing the motives behind internationalizing, the factors affecting entry choices, and the challenges connected to outsourcing and offshoring, the authors present a new framework for understanding the reasons behind internationalization and the financial risks that are involved. With theoretical discussion and empirical case studies, this book seeks to offer an informed insight into internationalizing, making it an invaluable read for those researching entrepreneurship on a global scale, as well as managers and leaders of international firms.

Product Details

ISBN-10: 303006252X

ISBN-13: 9783030062521

Publisher: Palgrave MacMillan       

Language: English

Age Range: NA - NA years

Grade Level: NA - NA

Paperback: 242 Pages

Product Dimension (L x W x H): 21.01 x 14.81 x 1.30 CM

Shipping Weight: 0.29 Kg

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