The cover image may be different.

Confessions of an Advertising Man

Paperback - 01 January 2012
Ogilvy, David (Author)
Parker, Sir Alan (Foreword by)
Rp 437,000
No Hidden Cost
Or  874 PEC Points
New Free Shipping.
* Terms and Conditions
Delivered in :

20 - 40 business days (Others)

Customers who bought this also bought

Other items that might interest you

Description

A new edition of thetimeless business classic featured on "Mad Men" as fresh and relevant now as the day it was written""We admire people who work hard, who are objective and thorough. We detest office politicians, toadies, bullies, and pompous asses. We abhor ruthlessness. The way up our ladder is open to everybody. In promoting people to top jobs, we are influenced as much by their character as anything else." David Ogilvy"""David Ogilvy was considered the "father of advertising" and a creative genius by many of the biggest global brands. First published in 1963, this seminal book revolutionized the world of advertising and became a bible for the1960s ad generation. It also became an international bestseller, translated into 14 languages. Fizzing with Ogilvy's pioneering ideas and inspirational philosophy, it covers not only advertising, but also people management, corporate ethics, and office politics, and forms an essential blueprint for good practice in business."

Customer Reviews


There are no reviews for this product.
Share your thoughts with other customers:
Write a Customer Review