Hbr's 10 Must Reads on Strategic Marketing (with Featured Article "marketing Myopia," by Theodore Levitt)

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Hardcover - 02 April 2013

Review, Harvard Business (Author)
Christensen, Clayton M. (Author)
Levitt, Theordore (Author)

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ISBN-10: 1633694577

ISBN-13: 9781633694576

Publisher: Harvard Business Review Press

Language: English

Age Range: NA - NA years

Grade Level: NA - NA

Format: Hardcover | 224 Pages

Product Dimension (L x W x H): 21.59 x 13.97 x 1.60 CM

Shipping Weight: 0.42 Kg

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