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Carried Away: The Invention of Modern Shopping

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Sugar and Spice: Grocers and Groceries in Provincial...

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Modern Marketing Communications

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What Should I Do If Reverend Billy Is in My Store?

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Branding New York: How a City in Crisis Was Sold to...

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Global Innovation in Emerging Economies

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Advertising Language

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Flagship Marketing

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Youtility: Why Smart Marketing Is about Help Not Hype...

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Persuasive Advertising for Entrepreneurs and Small...

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The Consumer, Credit and Neoliberalism : Governing...

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Conflict Management

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Persuasive Signs

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The Art of Selling Real Estate

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Deception in the Marketplace: The Psychology of Deceptive...

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Competitive Strategy for Media Firms: Strategic and...

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Rumors and Rumor Control

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Sex in Advertising

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Creating Images and the Psychology of Marketing Communication...

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Retail Marketing Management

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The Effect of Music in Television Commercials on Consumer...

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Mastering Fashion Marketing

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Marketing Issues in Transitional Economies

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Transnational Marketing in the Information Age

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